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Cruise together & celebrate

Your next steps

Group cruise enquiries from Australians, handled while you work part time

The website comes first, and it is already built from your PDF. Below are three ways it can grow once it is live. There is no rush on any of them.

Prepared for Nadia, Cruise together & celebrate by Richard, C.E.A Smith ยท November 2026

What you told me

What you are after

  1. You want people to send you their group details so you can ring the cruise line and send them a quote.
  2. Your main customers are Australians, because they cruise the most.
  3. You are running this part time for now.
  4. You want to deal with a real New Zealand business you can check, not someone overseas.
  5. You asked whether you should be on Instagram.

Start here

Step one: your website, live on your own address

We built your Cruise Social Club website from the PDF you sent us. It has your group types in your order, your phone numbers and an enquiry form for groups.

When you say go, we make the changes you want and put it live on your own address. Each group enquiry then comes straight to you by email with the details you need to get a quote. We look after it every month and make two changes a month for you.

You can leave at any time and take all your files with you. You get our NZBN and the written agreement before you pay anything.

Why now: The site is already built. Going ahead just means it goes live where Australians can find it and send you their groups.

How it helps later: Every plan below builds on the enquiry form on this website, so it is the first step for all three.

From you: Have a look at the preview, tell us what to change, and confirm the photos are yours to use.

$899

setup, then $79 a month

When you are ready for more

Three ways to grow from here

Each plan builds on the one before it. Start with whichever fits, and move up later: nothing you set up is wasted.

Plan 1

Found and trusted

Make sure people who look you up can find you and trust you

proposed
$599

one-off setup

$10 a month

from the month it starts

  • An email address on your own domain, so groups write to you at Cruise Social Club and not a Hotmail address
  • Your old Hotmail mail moved across, and help setting it up on your phone
  • Your website connected to Google Search Console, with the sitemap sent and pages confirmed on Google
  • A Google Business Profile set up and checked
  • Your name, phone numbers and details made the same everywhere they appear

Why: You asked if people would be able to find you when they search. You also care about trust, and so will a group organiser in Australia booking with someone new. Our own emails to you went to junk, and email from your own domain is less likely to.

Suits: You, if you want the website to look like an established business from day one, with nothing more to run each week.

Your time: About an hour at the start to check your details. Nothing weekly after that.

What I recommendPlan 2 builds on plan 1

Every group followed up

Stop losing the groups who have already sent you an enquiry

proposed
$1,898

one-off setup

$139 a month

from the month it starts

  • Each group organiser gets an instant reply from you saying their details arrived and a quote is coming
  • Every enquiry filed in one list: occasion, group size, dates and the cruise they want
  • One clear summary sent to you with everything you need to ring the cruise line
  • If a quote goes quiet, one polite follow-up goes out from your address, so nobody is forgotten
  • We watch it every month and fix anything that stops working

Why: You said you want people to send their information so you can get them a quote from the cruise line. This makes sure every group hears back straight away and no quote is left hanging while you work part time.

Suits: You, working part time, when an enquiry can come in while you are busy or between countries.

Your time: The same as now: ring the cruise line and send the quote. The replies, filing and follow-up run on their own.

Priced once we know more: A members list from a sign-up form. We would build it once you know what members get. It can be the extra workflow included each quarter.

Plan 3 builds on plan 2

Reach more Australians

Bring new groups in from Facebook and Instagram

proposed
$2,897

one-off setup

$638 a month

from the month it starts

  • Your Facebook and Instagram ad account set up properly, with tracking
  • Ads aimed at Australians planning weddings, birthdays, reunions and work trips
  • Three ads to start, with new ones made each month
  • Every enquiry the ads bring in goes into the same follow-up list
  • A plain report each month showing what the ads produced

Why: You asked about Instagram, and your customers are mainly Australians. Facebook and Instagram ads can reach Australian groups directly, and you keep the account.

Suits: You, once the website is live and you want more group enquiries than search alone brings.

Your time: Answer the enquiries the ads bring in, and a short look at the report each month.

Priced once we know more: You pay Meta directly for the ad spend and you choose how much. We would agree a starting amount with you first.

All prices plus GST. Ad spend is paid to Meta directly, on top.

See it working

Follow one group enquiry from start to finish

This is sample data. The groups and messages are made up to show how an enquiry moves through the plan.

Switch plans to see what each one adds.

Your first month on Every group followed up

Week by week

Month 1Starts when you say go

Live, found and following up

  1. Week 1

    Your website goes live

    We build
    • Your changes made to the preview
    • The website put live on your own address
    • Email on your domain set up, with your Hotmail mail moved across
    From you
    Send us your changes and confirm the photos are yours.
  2. Week 2

    Found on Google

    We build
    • Search Console connected and sitemap sent
    • Google Business Profile set up
    • Your details made the same everywhere
    From you
    Approve the Google profile details and answer a code check if Google sends one.
  3. Week 3

    The enquiry follow-up is built

    We build
    • Instant reply to group organisers written in your words
    • Group list set up with the details you need to quote
    • Your quote summary set up and tested with a sample enquiry
    From you
    Read the reply and tell us if it sounds like you.
  4. Week 4

    Quote follow-up switched on

    We build
    • The one polite follow-up for quiet quotes switched on
    • A full test run from enquiry to follow-up
    • A short walk-through with you
    From you
    Fifteen minutes on the phone with Richard to check it all works for you.

Before we build

What we still need to know

We only build what you need, so these come first.

Have you bought cruisesocialclub.com.au yet, and do you have an Australian ABN?

A .com.au address needs an Australian business connection. If you do not have one, we will help you choose the best address before we go live.

When a group enquires, what does the cruise line need from you to give a quote?

We will ask for exactly those details on the form, so you can ring the cruise line without going back to the group.

Which phone number should Australians call, your Australian one or your New Zealand one?

It decides which number goes on every page and on your Google profile.

What would someone get for joining the club?

It tells us whether a members list is worth building now or later, and what to ask people when they sign up.

Start with the website, when you are ready

Reply to the email with your changes or any questions, or ring Richard. If you want to start, say go and we will send the agreement with our NZBN. The plans can wait until the website is live.

Call Richard: 03 567 1600[email protected]